Graham mentioned that it would be a good idea to have a more delicate heading which perhaps made use of the elements from the diagram. I decided to use the same method as the diagram to match up letters that were repeated in the words 'the butterfly effect'. This shows the development of the final header. I didn't want to spend too much time doing this since I'm trying to wrap up this brief as much as possible rather than increase the work load, but I couldn't bring myself to leave it as it was.
The chosen header and in reverse for printing on white.
The chosen header and in reverse for printing on white.
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